Elevate Your Hospitality Venue’s Appeal with the Right Outdoor Furniture
February 01, 2024A simple 5-step guide for curating and furnishing your venue’s outdoor areas
1. Determine the primary purpose of your outdoor space
Boosting your establishment’s capacity, determine how you can best leverage your outdoor areas. Whether it will be primarily used for dining, entertaining, lounging, or a combination of activities, assessing your outdoor space’s full potential will influence your furniture and decor choices.
Hotels and resorts
Turning your outdoor areas into valuable revenue generators, you can maximise value by designating certain spaces for special events, such as weddings, brand activations and conferences.
On the other hand, if you’re planning to host corporate wellness retreats, you could elevate your resort’s outdoor areas with fitness amenities such as yoga decks, saltwater pools and luxurious sunbeds.
Offering true versatility, consider designing areas so that they can operate individually or collectively for different times of the day as well as throughout the year. Allowing you to facilitate a variety of functions across all seasons, be sure to invest in high-quality outdoor furniture and timeless event decor to fulfil diverse client expectations.
Restaurants and pubs
By treating your outdoor areas as an extension of the interior space, you can never go wrong with choosing colours and styles that flow between the two settings.
Aside from offering an open-air dining option, consider if you will be hosting open mic or live music nights outdoors. Whether it be a seasonal event or a permanent feature, you’ll want to optimise the acoustic quality of the designated space to deliver a high-quality outdoor experience without excessive noise pollution.
If live entertainment will be on regular rotation, it could be worth allocating a permanent stage with optimal sightlines. Investing in quality shading solutions, such as umbrellas, tents and retractable awnings, will also provide a better all-weather experience.
2. Leverage the surrounding landscape to boost appeal
Depending on the location of your establishment, you can take advantage of the natural surroundings to elevate your outdoor areas.
If your outdoor area is enclosed by abundant greenery, you could easily accomplish the understated aesthetic by selecting furniture and decor in nature-inspired colours and materials. For instance, you can furnish your poolside areas with white sun loungers and rattan lounges, allowing the surrounding foliage to take centre stage. You can also enhance the relaxing outdoor atmosphere by hanging fairy lights and string lights, offering a more natural and soft lighting effect.
On the other hand, if you’re a pub located within an industrial estate, you may want to contrast the monochromatic concrete setting with furniture in gentler or brighter colours. You can further soften the industrial vibe by choosing chairs with curved backs like our Eiffel Chair and Victor Bentwood Chair by Siesta, or the Air XL Armchair by Siesta that features modern curves. Planters are also a lovely way to divide your outdoor areas while adding a natural aesthetic.
Whether it’s an outdoor terrace overlooking a garden or a rooftop bar with skyline views, use the surrounding landscape as inspiration for your furnishing!
3. Furnish to scale and proportion for enhanced flow
The key to creating a comfortable outdoor area is by allowing plenty of breathing space. Overcrowding with the wrong furniture configurations will not only make the space seem smaller but also create an inefficient flow of traffic for your guests and staff, especially during peak times.
Tips to maximise your outdoor space
- Measure the size of your outdoor area to scale so you can choose furniture in the right proportions.
- Leave enough room between each furniture setting to provide your guests with sufficient privacy.
- Divide your outdoor space into functional zones, based on activities.
- Choose outdoor furniture pieces that come with additional hidden storage options.
- Opt for stackable or foldable furniture that you can easily store away when not in use.
By carefully selecting and arranging the right furniture, you can transform even the smallest outdoor areas into a haven of style and comfort.
4. Create a unique aesthetic by mixing and matching your outdoor furniture
While the minimalist trend has thrived over recent years, designers are anticipating a bolder and brighter 2024. Steering away from cookie-cutter layouts and sleek lines, interior designer Samantha Stathis-Lynch predicts “a push towards more layered spaces full of colour and pattern”.
Mixing different styles, shapes and materials is an excellent way to create a visually appealing outdoor setting that stands out from others.
Whether it’s investing in vintage accent pieces or intentionally clashing colours for an eclectic feel, you can achieve a unique aesthetic by mixing and matching your outdoor furniture.
Adding a splash of fun to any outdoor space, our popular Helen Chair comes in five contemporary colours while our best-selling Air Chair is available in eight diverse colours.
Worried about visual cohesion? Start by assigning a base colour or theme to tie everything together, then proceed with mixing up your furniture and decor styles.
5. Prioritise weather-resistant durability to lower ongoing maintenance costs
Last but not least, it goes without saying that your outdoor furniture should be durable and weather-resistant. Particularly important considering Australia’s highly-varied climate, your furnishing and decor needs to withstand all weather conditions.
Exclusive partners with Siesta Exclusive and Durafurn, our outdoor furniture range is weather-resistant and UV-stabilised. This means that your dining furniture and sun loungers will not fade under direct sunlight, making it ideal for outdoor settings that are constantly exposed to harsh UV rays.
Tired of having to constantly repair or replace your furniture? Stylish yet cost-effective, our polypropylene chairs and polypropylene tables have been purposefully designed for use across both indoor and outdoor settings. They’re also a breeze to maintain, only requiring a quick wipe down or rinse, which is perfect for busy restaurants and pubs – discover our polypropylene furniture care and maintenance tips.
By prioritising essential weather-resistant qualities and low-maintenance requirements, you can rest assured that outdoor furnishing will last for years to come.
Create a versatile outdoor setting that will last for seasons to come
Whether you’re renovating your resort or fitting out a brand-new pub, investing in the right hospitality furniture will help you maximise your space while saving you money in the long haul.
Taking into consideration our five pointers above, you’ll be able to design a praiseworthy outdoor area that both you and your customers will love. If ever in doubt, the key is to curate an outdoor experience that’s just as comfortable and visually appealing as your indoor space. The more seamless the indoor-outdoor transition is, the more inviting your venue will be as a whole.
Be sure to browse our range of outdoor hospitality furniture and customer galleries for inspiration, otherwise, we’re always here to help! Get in touch to learn more about our wholesale furniture products or become a distributor today.